When it comes to readying a home for potential buyers, it’s crucial that agents prioritize the presentation of a home’s exterior, as well as the interior. For DMV agents in particular, the spring, summer, and fall seasons offer an ideal chance to highlight outdoor spaces, enhancing a home’s appeal and marketability.
Why Is Outdoor Staging Important?
According to our designers, outdoor spaces are frequently a “must-have” item on buyers’ wish lists. So, to increase the likelihood of a sale, it’s essential to demonstrate to potential buyers how they can utilize any and all outdoor spaces a property might offer. Additionally, outdoor spaces are universally seen as a way to achieve a holistic living experience, so expanding the staging efforts to include patios, balconies, porches, and beyond significantly increases the value of a home.
Leading Colors and Textures
It’s official, 2024 is the year of color! Our staging experts revealed that there has been a subtle shift from the all-neutral color palettes in indoor living spaces that has transferred to outdoor spaces. There has been a recent move towards bold and vibrant colors, as well as playful patterns and tasteful florals. When it comes to staging for specific outdoor areas, a strategic approach is key. For grassy yards, our team finds that balancing greens and blues with pops of yellows and browns enhances the vibrancy of the area. In contrast, for city balconies and patios with skyline views, a more neutral or muted color palette is preferred to bring out the right ambiance of the space.
In terms of textures, natural materials are trending! Woven wicker, jute accents, rattan, natural textiles like linen, and durable woods like teak contribute to a fresh and breezy atmosphere in outdoor spaces.
Porches vs Patios
Selling homes in the DMV area offers the advantage of boasting natural beauty, lush yards, wrap-around porches, and picturesque backyards. To maximize the market value of these homes, it’s essential to stage each outdoor space distinctively, in order to accurately represent the unique charms of each home. For example, our stagers consider porches a “cozy” space, often opting to use lounge seating and sofas that allow potential buyers to envision themselves relaxing or reading a book in this space. To create a more intimate atmosphere, they might include a small bistro set where buyers can imagine themselves creating special moments with family and friends. Alternatively, patios tend to offer more space for outdoor dining and entertaining. Our designers will often include a large living or dining area set to bring this area to life.
Best Landscaping Practices
An outdoor staging design plan will not have the intended impact if the surrounding areas are not well maintained. According to a 2023 NAR report, 50% of agents recommend landscaping as one of the top home improvements to make before listing a property. Our team agrees, stating that outdoor tidying and cleanup are crucial, even for spaces as small as balconies. To further enhance an outdoor space, we recommend putting away anything unsightly, and adding a few well-positioned planters. These small changes will make a huge difference to potential buyers!
Standout Outdoor Pieces from Staging Design DC
Our extensive home staging inventory hosts pieces that are on trend, in season, and ideal for your next property. Susana Laverty, our Lead Designer, shares her favorite outdoor staging pieces this year. She often uses the Modern Black Bistro Set because of its classically timeless style and ability to pair so well with so many different homes. She’s also been loving our Ohana Set for larger outdoor spaces, especially when paired with our inventory of colorful, plush pillows.
Attention: Summer Promotion!
When you stage with us in July & August we’ll add an outdoor space staged for free. To request a staging quote, fill out this form!
ABOUT STAGING DESIGN DC:
We are Staging Design DC: a team of design and hospitality professionals. We transform spaces and places to evoke a feeling, create a personal connection, and elicit a memorable impression by marrying our talented team with our diverse and expansive inventory.
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